How to Add an Admin to Your Facebook Page

 
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Facebook business pages work differently than other social media accounts. With Instagram, for example, you login as your business Instagram account then use the platform completely as your business. With Facebook, however, you login with your personal account and visit your Facebook page to use it. So you end up using your Facebook page as an “alias” while logged in as your personal account.

If you want someone else to be able to post to your Facebook page, set-up ads, and so on, they need to be added as an admin so they can login to their own account and be able to access your Facebook page. You can do this on desktop or mobile.

Why you’d want to add someone to your Facebook page.

I recommend having at least two people on your page just in case something happens to your personal Facebook account. (Shelby is my husband and Nutmeg Brown is the account I let my interns use if they don’t have a Facebook account of their own.)

If you decide to hire someone to manage your Facebook page or you have an employee who can help, always add them as an admin or editor. Never give someone login information for your personal Facebook account.


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The backend of your Facebook page looks like this.

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Select Settings in the upper right, above your cover photo.

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You will be brought to this page.

 
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Select Page Roles in the left box. (The eighth selection down.)

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You will be brought to this window.

 
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Scroll down to Assign a New Page Role and type in the name or email address of the person you want to add. Click the drop-down and select their role.

The drop-down has the following options:

Admin- Can manage all aspects of the Page. They can: send messages and publish as the Page, respond to and delete comments on the Page, create ads, see which admin created a post or comment, view insights, respond to and delete Instagram comments from the Page, edit Instagram account details from the Page and assign Page roles.

Editor- Can send messages and publish as the Page, respond to and delete comments on the Page, create ads, see which admin created a post or comment, view insights, respond to and delete Instagram comments from the Page and edit Instagram account details from the Page.

Moderator- Can send messages as the Page, respond to and delete comments on the Page, create ads, see which admin created a post or comment, view insights and respond to Instagram comments from the Page.

Advertiser- Can see which admin created a post or comment, create ads and view insights.

Analyst- Can see which admin created a post or comment and view insights.

I mostly assign someone as an Admin and Editor. An Admin has the same rights as you do, so be sure you only assign someone as an Admin if you want them to have complete access to their page.

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If you want to see who has access to your Facebook page, scroll down to Existing Page Roles on the same window.

Review - How to Add an Admin to Your Facebook Page (Desktop)

-Navigate to your Facebook page.
-Click Settings in the upper right of your page. (Above your cover photo.)
-Click Page Roles from the left box.
-Scroll down to Assign a New Page Role.
-Type in the name or email address of the person you want to add.
-Select their role.


How To: Mobile

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Navigate to the Pages Manager app. You cannot add an admin to your Facebook page from the regular app.

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Select Settings in the upper right, above your cover photo.

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Select Edit Page Roles. (The sixth selection down.)

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Click Add Person to Page at the top.

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You will be prompted to enter your password.

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Type in the name of the person you wish to add.

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Select their Page Role. (You can read about the different roles under the Desktop section of this post, above.)

Review - How to Add an Admin to Your Facebook Page (Mobile)

-Open Pages Manager.
-Click Settings in the upper right of your page. (Above your cover photo.)
-Click Page Roles.
-Scroll down to Add Person to Page.
-Type in the name of the person you want to add.
-Select their role.

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WTF is SEO?

 
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If you have a website or write a blog, you’ve likely heard of SEO. But do you truly understand what it is and why it’s important? SEO is an acronym for Search Engine Optimization, a fancy symphony of words that mean the following:

Search Engine - A search engine is basically the librarian of the Internet. It’s the tool you use to find the answer to your question or someone who offers the product or service you’re looking for. Basically Google, Bing, Yahoo!, etc. (AKA To “Google” something.)

+

Optimization - To make as effective as possible.

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Search Engine Optimization - The strategies used to increase the amount of visitors to your website by obtaining a high-ranking placement in related search engine results.

Okay, let’s slow this tractor trailer down…


WTF is SEO

The goal of SEO is to ensure that your website appears as close to the top of related search results as possible. Why? The first page of Google captures 71% of search traffic clicks, meaning the vast majority of people don’t go beyond page one of their Google search results. So if you don’t show up on page one, your website is unlikely to be seen.

Wha wha whaaa.

To put it simply, the goal of SEO is to attract the attention of search engines so your website shows up in related results.


How to make SEO your b

The simplest way is through keywords. A keyword is a word or phrase that describes the content of your website.

Let’s say you’re a beekeeper. Your keywords may be honey, raw honey, chili pepper honey, etc. Basically, a keyword is what a user would type into Google for a result.

So if I wanted some honey, I’m likely to type in “raw chili pepper honey” and if you sell raw chili pepper honey, you want to show up as close to the top of my Google search result as possible.

How do you use keywords? Simply include your keywords in the descriptions on your website, in your blog posts, and in your page (meta) descriptions.


But wait! There’s more.

Okay, so there’s more to SEO than just keywords, but keywords are the foundation and the best place to start when understanding what the heck SEO is and how to use it.

Ready for more? Check back for our online course “Increase Your Website Traffic With SEO,” coming April 15, 2019!

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